Sooner or later, you’re going to have to close your business down for a short time. Maybe it’s just a day, and you’re just making a couple of alterations to your business. Or maybe you have to tear the whole thing down and start again—as was the case for the Cumberland Farms down the road from my house—and it’s going to put you out of commission for a few weeks.
It’s critical to have a plan in place when that happens. Every day you’re closed is another day where you’re not raking in revenue, interacting with customers and getting stuff done. Ultimately the changes you’re making to your office or store will probably be of great benefit, but in the meantime, it’s easy to feel like you’re falling behind on the most critical parts of your business.
It doesn’t have to feel that way. Here’s a few handy tips for weathering the dreaded closure:
- Stay open. If you can keep the work to a specific part of the building or at least field client inquiries from your mobile phone or another location, do so. Customers may not be thrilled with the hammering going on next door, but they’ll endure that better than your business being closed entirely.
- Consider financing or save. If that’s not an option, you’ll need a little money to get you through the lean times. Consider a working capital loan* or socking away a couple of weeks worth in extra money for purchases, unforeseen expenses and getting the word out to customers. Remember that Direct Capital offers financing packages that can help you in this regard.
- Build anticipation. If you’re doing really major work on your store, plan a promotion and some sales around your re-opening. Do anything you can to try to flood your business with….well, business. You’ve got to make up for lost time somehow, after all.
I’m sure that those of you who are veterans of this process have tips for fellow business owners. What are they?
Photo credit to iStock
*Working capital not available in the following states: AK, DE, ND, VT