Direct Capital was recently featured in the premiere issue of PostPress Magazine. Read the beginning of the article below, and continue on to their website to discover the advantages of equipment leasing:
Despite the recent decline in commercial printing volumes, the art of commercial printing is far from dead and gone. According to an IBISWorld Global Commercial Printing research report, industry revenue is forecasted to grow in the next five years.
But, what are the challenges facing the commercial printing industry? Two printing giants, R.R. Donnelly and Quad/Graphics, believe that digital substitutions, the erosion of print-based marketing and a highly competitive market contribute to the decline.
Quad said, “Marketers and publishers are allocating their marketing and advertising spend across the expanding selection of digital delivery options.” R.R. Donnelly mirrored the sentiment in its report by saying, “The highly competitive market conditions and unused industry capacity will continue to put price pressure on both transactional work and contract renewals across all segments.”