3 Free Tools Your Business Needs

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Focus on Your Customers More with These Three Free Tools

We have compiled a list of 3 free tools that will help your business succeed.

1. ZohoCRM
2. Google Analytics
3. HootSuite

These tools will allow you to focus on your customers more. Your customers should always be number 1 when it comes to priorities, without them you would not be in business. If you have the proper tools to help you engage more with your customers and provide them with the service they deserve then you will see your revenue increase and your business succeed.

1. What do you use for customer relationship management? If you are trying to increase your revenue then you should look into a CRM tool. Every customer is different and if you know those differences you will have returning customers. Your conversations won’t be the same with every customer and that means you can’t market to them the same way. With the proper CRM you will see it pay off. ZohoCRM is a great tool and can provide you with free CRM services. They also give you the option to upgrade to a paid plan, depending on what your needs are.

2. Google Analytics is one of many free tools that Google offers.This tool will allow you to analyze:

  • Who is visiting your website
  • Where they are located
  • How much time they spend on your website
  • How they found your website
  • What they looked at on your website.

With this tool you can figure out what pages on your website are losing the most customers.

Example: Your home page is hard to navigate and doesn’t explain what your business is and what services/products you sell. Someone visiting your homepage might leave right away because it is too much work to understand your company (this is known as a bounce rate). By analyzing this you can go in and upgrade that page to be more welcoming and answer questions customers might have upfront.

3. Hootsuite is a great way for you to manage your social media. If you don’t have an employee whose main job is to manage your social platforms then you won’t have the time to do so yourself and run the business. Hootsuite provides you with a dashboard of all of your social media pages. You can monitor what people are saying about you and respond back to them without opening up the actual websites; like Facebook or Twitter. To have everything you need on one page is efficient and allows you to maintain your social media presence and keep your customers happy while attracting new ones. Hootsuite does offer an upgrade package for a small fee that can benefit your business as well.

There are plenty of free tools out there for business owners; you just have to look for them. We feel these will be beneficial for you and help increase your revenue by ensuring all of your customers have a remarkable experience.

If you are interested in expanding your business in order to make every customer experience remarkable then we can help. Direct Capital provides businesses like yours with the financing they need achieve their goals. If you need to upgrade your technology or hire more employees then apply online today!