I can sum up the importance of employee training for small businesses in one word: Learning.
Employees don’t come to your company as finished products. They need to grow and learn to become the kind of employee you want them to be, the one who has a mastery of their role and can teach others. An organization that does not value learning and new opportunities is an organization doomed to never grow.
Employee training is one of the best ways to have your employees learn and master new skills, and it doesn’t have to be expensive. Here are a few smart options
- Online courses. Generally cheap, easy-to-do, easy to schedule
- Conferences, seminars and remote training. More expensive, but often valuable
- In-house training. You or your senior employees can impart needed skills
- Self-training. Employees can read and seek out knowledge on their own, if given the time to do so
The most important part of this is creating a culture where employees are encouraged to learn new things. That means a culture that isn’t afraid to try out big ideas, whether they succeed or fail, and is willing to sacrifice a few hours of work time to help your employees grow.
It does pay dividends. A smart, confident workforce with a versatile skill set goes a long way for a small business with limited employees, and Direct Capital CEO James Broom has credit that exact component with a significant part of the company’s success.
How do you train your employees?