A Direct Capital Review: Working Capital Helps DQ Through a Chilly Winter

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Demetrios “Jimmy” Alimonos knows a thing or two about running a Dairy Queen franchise. After all, he’s been in the business for over 16 years and owns and operates two locations with his partner, Snehalkumar Patel, who also operates a third location with his wife. All three locations can be found within the Newport News, VA area.

Owning an ice cream shop, even in sunny Virginia, isn’t always easy – especially in the off season when the temperatures fall, the tourists are long gone, and the number of customers seeking out a cold treat tends to dwindle.

That’s when Alimonos and Patel sought out their franchisor’s recommended lender, Direct Capital, for a much needed boost during their slow times. Dairy Queen franchise Account Manager, Tim Amero, was on the other end of that phone line anxious to help.

What later emerged from that initial discussion and some minimal paperwork was a Working Capital approval that could make the off-season for these Dairy Queen franchisees a whole lot easier.

“This economy and the offseason hasn’t been great to us at all,“ Alimonos told me.  “Those working capital loans have really helped to carry us through the winter.”

Direct Capital has also recently helped Alimonos and Patel to install Orange Julius machines in each of their locations.

“Yeah, I would give Direct Capital a call again if another need comes up in the future,” he said.

As for their Account Manager, Tim Amero, he’s just happy to be able to lend a helping hand to franchisees that may need a little extra boost to tackle the next project and maintain cash flow.

“Jim told me I made his Christmas when I told him I had the Working Capital approvals.  It was awesome to know that I was able to relieve some of the worry for a small business owner over the holidays.”

*Working capital not available in the following states: AK, DE, ND, VT