Dairy Queen Franchisee Direct Capital Review

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Arthur Haro is on the verge of a business transformation. He just needed help financing it.

After ten years as a Dairy Queen franchisee, Haro has 17 employees, one successful location and a need to expand to include Orange Julius at his location. He expects that to be an additional revenue driver for his location, giving him another product line to go with the classic ice cream and food that he’s offered for years.

“It’s gone very well,” Haro said, noting there’s still plenty of work ahead to complete the changes to the facility, located in Yuba City, California.

Haro said he approached Direct Capital because he knew he would need financing not just for the OJ expansion, but for updating key technology and equipment on-site, including monitors. Those technology and facility upgrades, which he worked with Direct Capital Finance Manager Tim Amero to set up, came quickly enough that he could get right to work.

“The experience was very good, and I appreciate everything your company has done in making this happen in a timely manner,” Haro said.

Haro said that he definitely will consider working with Direct Capital again down the line, and that he’s looking forward to see what his Orange Julius expansion will bring when it’s finished.

“It’s a great opportunity,” Haro said.

To learn more about Direct Capital financing, visit our website!